?受眾定位是指根據(jù)產(chǎn)品或服務(wù)的特點，確定目標(biāo)客戶群體，并通過市場調(diào)研和分析，制定營銷策略來吸引和滿足這些客戶的需求。這是一項重要的市場營銷工作，可以幫助企業(yè)更有效地推廣產(chǎn)品和服務(wù)，提高銷售額和客戶滿意度。

Audience targeting is the process of identifying target customer groups based on the characteristics of a product or service, and using market research and analysis to develop marketing strategies to attract and meet the needs of these customers. This is an important marketing task that can help businesses promote products and services more effectively, increase sales and customer satisfaction.

怎么讀（音標(biāo)）

/???di?ns ?tɑ?ɡ?t??/

用法

受眾定位通常是在市場營銷策略制定階段進(jìn)行的，在確定目標(biāo)客戶群體后，企業(yè)可以針對性地開展廣告、促銷、PR等活動來吸引這些客戶。同時，受眾定位也需要持續(xù)進(jìn)行監(jiān)測和調(diào)整，以適應(yīng)市場變化和客戶需求的變化。

Audience targeting is typically done during the development stage of marketing strategies. After identifying target customer groups, businesses can conduct targeted advertising, promotions, PR activities, etc. to attract these customers. At the same time, audience targeting also requires continuous monitoring and adjustment to adapt to market changes and changes in customer needs.

例句1-5句且中英對照

1. Our company has conducted extensive market research and audience targeting to better understand our customers and meet their needs.

我們公司進(jìn)行了廣泛的市場調(diào)研和受眾定位，以更好地了解我們的客戶并滿足他們的需求。

2. The success of our new product launch was largely due to our accurate audience targeting strategy.

我們新產(chǎn)品的成功推出很大程度上歸功于我們準(zhǔn)確的受眾定位策略。

3. Through audience targeting, we were able to identify a niche market for our luxury brand and tailor our marketing efforts accordingly.

通過受眾定位，我們成功地為我們的奢侈品牌找到了一個利基市場，并相應(yīng)地調(diào)整了營銷策略。

4. With the help of audience targeting, we were able to reach out to a younger demographic and increase our sales by 20%.

借助受眾定位，我們成功吸引了年輕人群體，并將銷售額增加了20%。

5. It is important for businesses to regularly review and adjust their audience targeting strategies in order to stay relevant and competitive in the market.

企業(yè)定期審查和調(diào)整受眾定位策略對于保持市場相關(guān)性和競爭力非常重要。

同義詞及用法

1. 目標(biāo)客戶群體 (target customer groups)

2. 目標(biāo)市場 (target market)

3. 受眾分析 (audience analysis)

4. 客戶細(xì)分 (customer segmentation)

編輯總結(jié)

受眾定位是一項重要的市場營銷工作，可以幫助企業(yè)更有效地推廣產(chǎn)品和服務(wù)，提高銷售額和客戶滿意度。它需要在市場調(diào)研的基礎(chǔ)上進(jìn)行，并持續(xù)進(jìn)行監(jiān)測和調(diào)整。同時，受眾定位也可以幫助企業(yè)利基市場和吸引特定客戶群體，從而提高營銷效果。在撰寫營銷計劃時，應(yīng)該充分考慮受眾定位，并根據(jù)不同的產(chǎn)品或服務(wù)特點制定相應(yīng)的策略。